Jamie Vardy is set to host live German top-flight football coverage on YouTube this season.
The former Leicester and England forward, 39, will lead broadcasts for seven Bundesliga fixtures on his YouTube channel, “Jamie Vardy’s Having a Party”.
The deal with Bundesliga Media encompasses seven Friday evening matches, kicking off this weekend with the campaign opener between Bayern Munich and Stuttgart.
“Fans don’t just want to watch football anymore, they want to experience it with the people they already know and trust,” said Rick Murray, chief executive of Workerbee, which is part of the media and entertainment group producing the live show.
“Jamie has built an incredible community around the podcast, and thanks to our Bundesliga partnership, we can bring that audience closer to some seriously big games.”
This new arrangement runs alongside Bundesliga Media’s renewed agreement with the YouTube channel, That’s Football.
Host Mark Goldbridge said: “The reaction from our community last year was incredible – the fans couldn’t get enough of the atmosphere, the top-tier football, and live watch-alongs.”
Vardy is currently without a club after leaving Italian side Cremonese when his contract expired at the end of last season.
He spent one season in Italy after calling time on his 13-year stay at Leicester in 2025, and scored seven goals in 29 appearances in Serie A, but was unable to keep Cremonese in the top flight.
Vardy remains a major name in English football following his incredibly successful spell at Leicester. After helping the Foxes win promotion to the Premier League, Vardy famously played a huge role in the club winning the title in 2016.
Leicester went on to win the FA Cup five years later, beating Chelsea in the final at Wembley. However, they were relegated from the Premier League in 2023 after a dramatic fall from grace.
Vardy played his part in them gaining immediate promotion back to the top flight, but the club has since suffered successive relegations and are now playing in League One under new manager Russell Martin.
Vardy also won 26 caps for England, and represented the Three Lions at Euro 2016 and the World Cup two years later.
